Starting a New Farmers Market
Farmers Market Management series, Vol. 1
This 104-page manual is the first in a three-part professional development curriculum for farmers market managers. The first volume examines the start-up process, and can be useful for both beginning and veteran farmers market managers.
If you would prefer to order a hard copy of this or other titles, please visit our book list for more information. Copies of the Farmers Market Management series books are $15 each.
By Chapter
Individual chapters can be printed or read online. Chapters can also be viewed continuously by clicking on "Next" at the end of each chapter.
- An Introduction to Farmers Markets (867 KB)
- Envisioning the Farmers Market in Your Community (873 KB)
- Organizing in a Low-Income Area (515 KB)
- Federal Food Assistance Programs (546 KB)
- Conducting the Feasibility Study: Market Analysis (374 KB)
- Conducting the Feasibility Study: Site Assessment (673 KB)
- Conducting the Feasibility Study: Financial Analysis (See Chp. 6 - 8)
- Conducting the Feasibility Study: Vendor Recruitment (See Chp. 6 - 8)
- Establishing the Market as an Organization (439 KB)
- Establishing the Market Manager (500 KB)
- Hiring a Market Manager (428 KB)
- Creating the Budget and Bookkeeping System (492 KB)
- Creating Market Rules (429 KB)
- Recruiting and Orienting Vendors (456 KB)
- Promoting and Advertising Your New Market (433 KB)
- Preparing for Opening Day (841 KB)
Entire book
Download Starting a New Farmers Market (3,236 KB)
Other volumes in the series
- Vol. 2: Management Skills for Market Managers
- Vol 3: Growing Your Farmers Market